Education

Federation University

The challenge

How might we connect a century-old regional University with the world?

The Story

After becoming Federation University, Ballarat University found itself emerging into the broader regional landscape, and also developing an international platform.

After becoming Federation University, Ballarat University found itself emerging into the broader regional landscape, and developing an international platform.

This emergence meant the University was asking itself new and important questions. Questions such as:

  • How migh we sustain our connection with our local communities?
  • How might we meet the aspiration of a new regional Victoria? and;
  • How might we connect a century-old regional University with the world?

Working with the University's leadership, we developed a University-wide marketing strategy, worked as the principle creative partner in the dual-sector partnership between University and the TAFE sector across Victoria, and provided support across digital content platforms.

Our work

FedUni Marketing strategy
Communications strategy
Communications design
Brand strategy
Digital strategy
User experience design
User interface design 
Vision and value definition

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© Tank Pty Ltd

We are based in Melbourne, Australia, and our work is conducted across our nation and in various cities around the world. We acknowledge and pay respect to the past, present and future Traditional Custodians and Elders of the nation we live and work in and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.

Our commitment to Indigenous Australia

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